The Little Red Door Cancer Agency

Established 65 years ago, Little Red Door is the oldest, local cancer resource in central Indiana striving to make the most of life and the least of cancer, helping over 7,500 Hoosiers each year, by reducing the physical, emotional, and financial burdens of cancer for the working poor and unemployed Hoosiers. Little Red Door worked with Didgebridge to create interactive mobile video invitations for a major fundraising event.

Case Study

Challenge

To create new interactive mobile video invitations using client’s existing video assets to communicate the vision of Little Red Door and increase brand awareness to potential donors for a major fundraising event.

Solution

Didgebridge developed and delivered: Video E-mail campaigns, delivered via Little Red Door’s existing email database of donors.

Result

Key Performance Goals established by client were exceeded. All campaign fundraising data remains proprietary and confidential to the client. Contact a Didgebridge representative for more information.