70% Agencies Say Online Video is Good for Brand Building
by Benjamin S. Hall, 12/30/2011

Television is out. Newspapers are dead. Media is changing in a way that has never been seen before and marketing and advertisers are struggling for a way to keep up.
The smart-money is on the Internet. With its broad reach and its high usage rate, marketers are able to find new and emerging markets on a massive scale.
But with all of the players in the game, how do you cut through the clutter?
According to an article by Forbes Magazine, "
Look Out, TV--The Internet Is Suddenly Safe for Branding". The Coffee is brewed and marketing gurus are waking up to the opportunity of a massive audience and a worldwide , 24 hour reach.
But with an opportunity this big, marketers are still working on the strategy necessary to conquer their niche.
The answer is in Digital Video - and the strategy is powered by Didgebridge.